Daily tips for men on cologne and fragrance including reviews, education, impressions and brief discussions. I provide daily content on all things fragrance so the common guy can better understand this complicated world. I breakdown the basics of fragrance, such as the difference between cologne and parfum, how and where to where your fragrance, the chemistry and science behind fragrance and smell to better enhance both your personal and professional life. The sense of smell is unique among the 5 senses in its role to memory and emotion. Also, how a man smells is scientifically the most important trait women look for, even above job, social status, looks, or money! I help men navigate the world of fragrance!
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